To design an authentic personal brand that looks and feels like you, we explore your brand identity, your goals and values and your lifestyle, and create an aesthetic that clearly expresses who you and your brand are.

We'll get up close and personal with your wardrobe, making sure it aligns with your true style.

Analyse what works and what no longer serves you, and why.

Lift out and remove the dead weight.

Create great outfits from what you already own.

And - identify gaps..

You are about to experience a whole new way of shopping! We go in with an action plan. We know what we need and what we already have. We will be looking for pieces that will mix and match to create an effortless wardrobe that frees you up for what really matters

Maximise your impact and build an iconic public profile with professional images that truly capture the essence of you and your brand, for use in digital and print media.

No matter how amazing your wardrobe is once we're done, you will still need to edit and refresh at least once a year. This is included in your membership along with other great features.